As the world becomes more and more digitized, businesses are looking for new ways to engage with their customers. One way to do this is by incorporating augmented reality (AR) technology into your app or website. And what better place to start than with Snapchat? In this article, we’ll explore some of the best snap kit solutions that allow developers to integrate Snapchat’s AR technology into their apps and websites.
1. Lens Studio
Lens Studio is one of the most popular snap kit solutions available. It’s a free tool that allows developers to create and publish custom lenses for Snapchat. With Lens Studio, you can create lenses that overlay digital information onto the real world, such as text, images, or animations.
One example of a company that has used Lens Studio is Sephora. They created a lens that allowed users to try on different makeup looks virtually. Users could take a selfie and then try out different makeup looks by simply swiping their finger. This was a huge hit with users and helped Sephora drive engagement and sales.
2. Scan ARKit
Scan ARKit is another popular snap kit solution that allows developers to integrate Snapchat’s AR technology into their apps. It’s a tool that uses Apple’s ARKit framework to create interactive experiences.
One example of a company that has used Scan ARKit is IKEA. They created an app that allowed users to visualize furniture in their home before buying it. Users could take a photo of their room and then place virtual furniture in the room to see how it looked. This was a huge hit with users and helped IKEA drive sales.
3. Snappables
Snappables are another snap kit solution that allows developers to create interactive experiences for Snapchat. They are essentially mini-games or activities that users can play within the Snapchat app.
One example of a company that has used Snappables is Coca-Cola. They created a game that allowed users to guess which Coke product was in a photo. Users could take a photo and then use the game to find out. This was a huge hit with users and helped Coca-Cola drive engagement.
4. Bitmoji Kit
Bitmoji Kit is a snap kit solution that allows developers to integrate Snapchat’s AR technology into their apps by using Bitmoji stickers. Bitmoji is the most popular emoji keyboard in the world, and it’s owned by Snap Inc., the parent company of Snapchat.
One example of a company that has used Bitmoji Kit is Nike. They created a campaign that allowed users to create their own custom Bitmoji stickers with Nike-themed hats and shoes. Users could then use these stickers in their Snapchat stories. This was a huge hit with users and helped Nike drive engagement.
Improving Customer Engagement
AR technology can be used to improve customer engagement by making the user experience more interactive and immersive. For example, you might use AR to allow users to try on clothes virtually or to visualize furniture in their home before buying it.
